The Application of Pragmatic Principles In Business English Correspondence

The Application of Pragmatic Principles In Business English Correspondence

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时间:2017-07-11

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1、TheApplicationofPragmaticPrinciplesInBusinessEnglishCorrespondence1ABriefIntroductionofthePaperAstechnologyadvancesandtradeandexchangesbetweencountriesincrease,itisbecomingmoreandmoreimportanttounderstandbothspokenandwrittenEnglishinmanysituationssuchasface-to-face,onthetelephone,

2、inbusinessmeetings,lectures,speeches,television,andsoon.TherehavebeenalotofbooksandstudiesrelatedtotheBusinessEnglishCorrespondence.SomeofthemstartwithintroducingtheimportanceandinfluenceofBusinessEnglishCorrespondenceandthebasictypesofBusinessEnglishCorrespondence.Somefocusoninst

3、ructingChinesereadersonhowtowritebusinesscorrespondenceinEnglishbyanalyzingthelanguagecharacteristics.SomediscussalotonBusinessEnglishCorrespondencebypresentingthefrequentlyusedtechniquesbygeneralmeansorprovidingnecessarybackgroundinformationforsomefrequentlyseenBusinessEnglishCor

4、respondence.AlthoughBusinessEnglishCorrespondenceisalwaysincludedintheabove-mentionedstudies,theydon’tseparateitfromotherformsofwriting.Besides,thestandardsforbusinesswritinghavebeenchangingallthetime.Atpresent,withtherapiddevelopmentofeconomicglobalization,peoplehavemorechancesto

5、contactwiththeoutsideworldandconductbusinessuniversallythroughInternet,broadcastingandBusinessEnglishCorrespondenceaswell.TheBusinessEnglishCorrespondence,asaparticularsortofmedia,isacomplexblendofnational,social,economicandlinguistictradition.Thus,varietiesofproblemsoftenarisewhe

6、npeopleconfrontwritingBusinessEnglishCorrespondence,especiallyinaforeignlanguage.Generallyspeaking,PeoplemayhavenoproblemincompletelyunderstandingBusinessEnglishCorrespondence;however,innowaycanonewriteoutagoodpieceofBusinessEnglishCorrespondencewithoutstudyingthegeneralknowledgeo

7、fpragmaticprinciples.ProblemsexistingnowinBusinessEnglishCorrespondencearehowtoensurethesuccessof39of40lettersandwhatcanmakeaBusinessEnglishCorrespondenceaqualifiedone.Consequently,theanalysisofBusinessEnglishCorrespondencetodevelopEnglishwritingskillsisreasonableandpractical.Fori

8、nstance,inwritingtopersuadereader

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