《企业战略实施》PPT课件

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1、Ch7-1Chapter7ImplementingStrategies:Management&OperationsIssuesStrategicManagement:Concepts&CasesFredDavidCopyright2005PrenticeHallCh7-2ChapterOutlineTheNatureofStrategyImplementationAnnualObjectivesPoliciesCopyright2005PrenticeHallCh7-3ChapterOutline(cont’

2、d)ResourceAllocationManagingConflictMatchingStructurewithStrategyCopyright2005PrenticeHallCh7-4ChapterOutline(cont’d)Restructuring,Reengineering&E-EngineeringLinkingPerformance&PaytoStrategiesManagingResistancetoChangeCopyright2005PrenticeHallCh7-5ChapterOutl

3、ine(cont’d)ManagingtheNaturalEnvironmentCreatingaStrategy-SupportiveCultureProduction/OperationsConcernsWhenImplementingStrategiesCopyright2005PrenticeHallCh7-6ChapterOutline(cont’d)HumanResourceConcernsWhenImplementingStrategiesCopyright2005PrenticeHallCh7

4、-7TheNatureofStrategyImplementationThestrategicmanagementprocessdoesnotendwhenthefirmdecideswhatstrategyorstrategiestopursue.TheremustbeatranslationofstrategicthoughtintostrategicactionEventhemosttechnicallyperfectstrategicplanwillservelittlepurposeifitisnoti

5、mplementedImplementingstrategyaffectsanorganizationfromtoptobottomCopyright2005PrenticeHallCh7-8FormulationpositionsforcesbeforetheactionImplementationmanagesforcesduringtheactionNatureofStrategyImplementationFormulationvs.ImplementationCopyright2005PrenticeH

6、allCh7-9FormulationfocusesoneffectivenessImplementationfocusesonefficiencyNatureofStrategyImplementationFormulationvs.ImplementationCopyright2005PrenticeHallCh7-10FormulationprimarilyanintellectualprocessImplementationprimarilyanoperationalprocessNatureofStra

7、tegyImplementationFormulationvs.ImplementationCopyright2005PrenticeHallCh7-11Formulationrequiresgoodintuitive&analyticalskillsImplementationrequiresspecialmotivational&leadershipskillsNatureofStrategyImplementationFormulationvs.ImplementationCopyright2005Pren

8、ticeHallCh7-12FormulationrequirescoordinationamongafewindividualsImplementationrequirescoordinationamongmanyindividualsNatureofStrategyImplementationFormulationvs.ImplementationCopyright2