剑桥商务英语-剑桥商务英语中级模拟5

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1、剑桥商务英语中级模拟5READINGPARTONE・Lookatthestatementsbelowandtheinformationonrelationshipbankingontheoppositepage・•Whichsection(A,B，C,orD.doeseachstatement1—7,referto?・Foreachstatement1—7,markoneletter(A,B，C,orD・onyourAnswerSheet.•Youwillneedtousesomeoftheselettersmorethanonce・AOneofthemorediscern

2、ibletrendsinthefinancial-serviceindustryinrecenttimeshasbeentheadoptionofprogramsdesignedtoencouragemorepersonalizedrelationshipsbetweenaninstitution1semployeesanditsclients,particularlythoseclientswhoaremajordepositors.Theexpressionmostcommonlyusedtodescribethistypeofprogramisnrelationshi

3、pbankingn.BInrelationshipbankingtheemphasisisonestablishingalong-termmultiple-servicerelationship；onsatisfyingthetotalityoftheclient1sfinancial-serviceneeds；onminimizingtheneedsordesiresofclientstosplintertheirfinancialbusinessamongvariousinstitutions・cImplicitwithinanydefinitionofrelation

4、shipbankingisrecognitionthatthefinancial-servicerequirementsofoneindividualorrelativelyhomogeneousgroupwilllikelybesubstantiallydifferentfromthoseofanotherindividualorgroup.Asuccessfulrelationshipbankingprogramis,therefore,dependentinalargepartonthedevelopmentofaseriesoffinancial-serviceHp

5、ackagesH,eachdesignedtomeettheneedsofidentifiablehomogeneousgroups.DAnotherdimensionofrelationshipbankingisthedevelopmentofhighlypersonalizedrelationshipsbetweenemployeeandclient.Inmostfinancialinstitutionstodaytheclientisservicedbyanemployeewhohappenstobefreeatthetime,regardlessofthenatur

6、eofthetransaction.Personalizedrelationshipsarethereforedifficulttoestablish.Inafullrelationshipbankingprogram,however,theclientknowsthereisoneindividualwithintheinstitutionwhohasintimateknowledgeoftheclient!srequirementsandpreferencesregardingcomplextransactions.Allkindsoffinancialneedsare

7、metinrelationshipbankingsystem.2^Employeesinrelationshipbankingaredealingwithdifferentbusinessesrespectively.3、Bankingisbecomingmorepersonal,whichiseasilyrecognized.4、Thenecessaryfirststepininstitutingrelationshipbankisrecognizingthespecialneedsofgroupsandindi