版面色彩运用中容易出现的误区()

版面色彩运用中容易出现的误区()

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时间:2019-10-23

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1、版面色彩运用中容易出现的误区()Thepopularityofcolorprintingillustratestherapiddevelopmentofnewspaperprintingtechnologyontheonehand,andontheotherhandreflectsthegreatappealofcolortoreaders・Coloristhemostdirect,thefastestandthemostsensitivefactorinmanyelementsofthelayout・Itoftenleavesadeepimpres

2、siononpeoplebeforewordsandgraphics・Colorisdividedintotwocategories:colorfreesystemandcolorsystem・Achromaticcolorreferstoaseriesofblack,white,andgraycolors,includingallthecolorsthatareineludedinthevisiblespectrum.Colorcolorhasthreeattributes:hue,lightness(colors)(colour,brightne

3、ss)andpurity(i.e.,chroma,brightcolor,nocolor,nodegree)hueandpurity,brightnesschangesonly.ThenewsisnoIongerthetraditionalcolorprintingandputitdowninblackandwhite・Comparedwiththetraditionalblackandwhiteprintingnewspapers,newspapercolorcolorsmakepeoplericher,morespecificallytoseet

4、hetruefaceofnews,suchascolorphotostrulyrestorethecolorfulworldoftheoriginal,thespreadofcolortogetbetternews・However,intheuseofcolors,thedomesticnewspapersshowatendencytofollowthetrendoftheirowninclinationsandoveremphasizetherichnessandintensityofthecolors・Therefore,therearesome

5、misunderstandingsthataffecttheeffectivenessofnewsdissemination.First,thelayoutcolortoomuchElectroniccolorprintingtechnologyprovidesuswithendlesscolor,itmakesthenewspaperlayoutbecomesvividandlively.Buttheincreaseinthenumberofcolorsisnotproportionaltotheexpressivenessofthenews・Th

6、eFrench"moralnewspaper"byblackandwhiteversionwithalittlecolor(red),simpletonesmakeitinthefloodincolornewspaperissimpleandunique,thecolorcollocationhasimpactforce;isrecognizedastheoutstandingrepresentativeoftheChinesenewspaper"ChineseYouthDaily'',adheretotheblackandwhiteprinting

7、layout,nottoomuchdecoration.Generous,clearandstable・Visible,thecolorisnotmuch,effectiveontheline・Newspaperprintingisnotsimplyforaestheticreasons・Inadditiontothemorevividthetransmissionofnewsinformation,psychologicalreactionalsoaimstousecolorprintingbysimpleeditingeffectivelycon

8、veytheintent,suchascolorchartbecausethecolorisdiversif

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