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1、Analysis:micro-channelO2Otheygoonestep?TheendofSeptember,themicro-channelofficeinGuangzhouTITCreativePark,thefirstpublicinterviewwiththemedia,generalmanagerofthemicro-channelpayWUYisaidthattheestablishmentofmicro-channelmorethanthreeyearshasgonethroughthreestages:F
2、irst,thecommunicationfromtheconnectionbetweenpeople‘peoplenetworking’stage,whichisthecommercialbasis,whenthefirstphaseofimplementation,microletterstarteddoingsomecablemerchant’sproductsandbasicfunctions,butnowthemicro-channelcommercialhas‘evolution’thatby‘connectin
3、gall‘capability,isforminganew’smart‘wayoflife.namelymicro-channelnumber+micro-channelpublicpaybasis,tohelptraditionalindustriesoftheoriginalbusinessmodel’transplanted‘tothemicro-channelplatform,throughmobileproviderentrance,useridentification,dataanalysis,paymentan
4、dsettlement,customerrelationshipmaintenance,serviceandadvocacy,12socialpromotion,andtheabilitytoformacomprehensivesetofclosed-loopmobileInternetbusinesssolutions.Buttheletteralsostressedthemicrowillnot‘dobothrefereesandplayersdo.’WuYicalledmetaphor,basedonmobileInt
5、ernetequivalentof‘power’resources,onlytobecomeacomputer,ricecookers,televisions,etc.,it’sworthonlyexistwhilethemicro-channelinwhichtheroleistobuildoutthebasiccomponents,doIC,electriccookersallowthirdpartiestodo.Micro-channelhowtoplayO2O?Micro-channelpayjointlyProdu
6、ctsDivision,AssistantGeneralManager耿志军haveapopularsayingthatmicrolettertohisID,communication,payment,abilitytoservicenumbergiventopartners,jointventurebusinesslogicintotheirowntofindtheirownplay.‘It’slikeopeningahole,emittingalotofthings,micro-channelispushedforwar
7、dtomoveforward.‘Thismadehimveryexcited.Infact,themicro-channelagodoinganopensystem,thissystemincludesamicro-channelopenplatform,12publicnumbersandpaymentcapabilities,andmicro-letters‘intelligentlife’isanopensystem,amorespecificversion.Micro-channelproductdirectorLi
8、uPengtopaypartofme,forexample,‘BeijingXiangwhohavefamilymeals,thewholemealtoclosethecampstationsandmicro-channelmodeareused,thepeakreachedmoretha