英语应用文写作课件：Unit1.ppt

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1、Unit1出勤率（15％）课堂表现(5％)平时作业(20％)期中小论文(20%)期末综合考试（40%）考核方式：CollegeEnglishPracticalWritingTeachingContentandItsBasicRequirementPracticalShortMessage(1)NotesandBillsRequestForLeave,NotesLeft,I.O.UandReceipts,etc.(2)Invitations(3)Posters(4)AdvertisementsII.ApplicationLetteranditsRelatedCorrespo

2、ndenceApplicationsforstudyingabroadJob-applicationletterTaskspecifiedCommunicativeasfaraspossibleStudymodelPracticeasnecessaryRecycleEightbasicstepstogoodpracticalwriting1.RememberyourABCAccurateBriefClear2.Becourteousandconsiderate(礼节周到)eg.youresteemedorder(x)3.UseappropriatetoneWecannot

3、doanythingaboutyourproblem.→Unfortunatelyweareunabletohelpyouonthisoccasion.Yourtelevision’sguaranteeisup,soyouwillhavetopayforittobefixed.→Yourtelevision’sguaranteehasended,sounfortunatelyyoumustbearthecostofanyrepairs.Ihavepleasureininformingyou…→I’mpleasedtotellyou…Pleasefavouruswithap

4、romptreply.→Ihopetoreceiveapromptreply.Pleasereverttoussoonest.Ihopetohearfromyousoon.4.Writenaturallyandsincerely5.RemembertheKISSprincipleWhatisKISSprinciple?KeepItShortandSimpleUseeasier-to-read-wordsForexample:abrogate→commence→correspondwith→frequently→locate→terminate→utilization→It

5、isbettertouseshortandplainwordsthanlongoracademicones.cancelstartwritetooftenfindenduseForexample:atthepresenttime→Now/today/thisyearfirstandforemost→firstinanangryway→angrilyDonotusealongorelaborate,complicatedphrasewhenashortoneorasinglevigorouswordwilldothejob.lastbutnotleast→lastOvera

6、ndover(again)→repeatedlymakeapurchase→buyIshouldbegladifyouwould…→pleaseinviewofthefactthat→as,becauseintheeventthat→ifintheverynearfuture→soonInvestigationresults7-10words95%15-20words75%Words4%7-20words→KISSEg.Weareinreceiptofyourletterof12June.→Thankyouforyourletterof12June.Pleasebegoo

7、denoughtoadviseme.→Pleaseletmeknow6.UsemodernterminologyIconfirmmyreservationofasingleroomon16/7andadoubleroomon17Oct.→Iconfirmmyreservationofasingleroomon16Julyandadoubleroomon17October.7.Beconsistenta)Clear:words/sentences/tone/styleb)Logical:4-pointplan(四点方案)Open